Sustainability and Circularity for Partners
Sustainability and Circularity for Partners
For Zalando as a company, and for the fashion industry as a whole, we are still at the beginning of our circularity journey. Adoption of industry initiatives and close collaboration with brand partners is key to affect lasting change.
For Zalando as a company, and for the fashion industry as a whole, we are still at the beginning of our circularity journey. Adoption of industry initiatives and close collaboration with brand partners is key to affect lasting change.
We are fortunate to work with inspiring brands that are committed to driving positive change in the fashion industry. We’re all aware that the fashion industry needs to find new ways to produce, sell and consume fashion, today and for generations to come. We aim to drive positive change by working with partner brands and retailers that are aligned with our values.
Sustainability Product Standards at Zalando
According to our Attitude-Gap Behaviour Report, every second customer does not understand what sustainability means in a fashion context, highlighting a need for standardised and more accurate product information. This is also underlined by EU legislation, which has an industry-wide impact, provides more concrete guidance on sustainability-related communications, what information our partners provide about their products and what the consumer see’s when shopping these products.
As such, Zalando’s Sustainability Product Standards Requirements ensure that all articles and content provided from the partner complies with relevant European standards and legislation, as well as Zalando’s Ethical Standards.