Success stories
Success stories
Close collaboration with you, our partners, is the key to our joint success! Read about some of our most innovative campaigns here.
How adidas achieved significantly more purchases from Gen Z with its "Be The Inspiration" campaign
By diving deep into its past performance, adidas teamed up with Zalando Marketing Services (ZMS) to ensure that its creatives for “Be The Inspiration” would truly resonate with the target audience.
How Crocs achieved an 80% SKU sell-out with its "Classic Crush" campaign
Together with Zalando Marketing Services, Crocs released its first Zalando exclusive collection with Early Access for Zalando Plus members.
How GAP achieved a +32% sales uplift with their touching Back-to-School campaign
Together with ZMS, GAP successfully leveraged authentic storytelling for emotional impact with its mini-me influencer approach and extensive, prominent placements.
How Rituals gained more than 53K new customers with a 9 month plan around key commercial moments
Together with Zalando Marketing Services(ZMS), Rituals executed a successful 9 month strategy encompassing the Holidays, Valentine’s Day, Earth Week, and Mother’s Day.
How Lacoste gained more than 8.4K new customers with its big bang campaign
Lacoste pulled off an incredibly impressive 360° campaign with Zalando Marketing Services (ZMS) to drive both awareness and performance.
How HUGO’s Gen Z rebrand led to an increase of 19% in onsite conversion rate
HUGO is HUGO BOSS’ Gen Z-focused label, and when they decided to launch a major campaign at Coachella Festival 2022, it chose Zalando Marketing Services (ZMS) as its exclusive partner.
Tommy Hilfiger's Holiday campaign gained 3.2M product detail page views – here's how!
Together with Zalando Marketing Services (ZMS), Tommy Hilfiger pulled off an amazing 360° Holiday season campaign to increase brand consideration.