- Zalando Designer welcomes more than 50 advanced contemporary and luxury brands such as Missoni, Christopher Kane, 032C and Mansur Gavriel
- Zalando to partner with the designer platform Not Just A Label to offer customers a diverse assortment from emerging designer brands
- Dedicated marketing campaign ‘Luxury on Your Terms’ championing self-expression and individuality is live in several Zalando markets, featuring star talent Lachlan Watson, Coco Capitán and Ib Kamara
BERLIN, AUGUST 30, 2021 // Zalando, Europe’s leading online platform for fashion and lifestyle, is doubling down on the Designer category to establish the platform as a credible, fresh and inclusive partner for luxury and designer brands. From fashion-forward newcomers to established favorites, Zalando Designer has signed over 50 brands just this year, connecting them with around 45 million customers across Europe. New partners include Missoni, Christopher Kane, 032C and Mansur Gavriel, among others.
As of September 2021, Zalando is partnering up with leading international designer platform Not Just A Label. Established in 2008, NJAL provides designers a platform to connect with a global audience and encourages designers to produce fashion that is more sustainable and supportive of local communities and artisanal craftsmanship. NJAL will bring several emerging brands from diverse backgrounds to Zalando Designer, supporting Zalando’s commitment to represent diverse brands and founders on its platform.