Zalando Launches Membership Program Zalando Plus in France

• Zalando’s membership program, Zalando Plus, offers a number of premium services aimed at making the shopping experience even more convenient 

• French Plus customers will benefit from unlimited free 1-2 day express home delivery

• Deepening customer relationships with Zalando Plus is another step toward becoming the Starting Point for Fashion for Zalando

BERLIN, FEBRUARY 6, 2020 // As of today, Zalando, Europe’s leading online platform for fashion and lifestyle, introduces its membership program, Zalando Plus, for selected customers in the Paris area. The program offers benefits along the entire customer journey aimed at making shopping fashion online even more convenient. Members will benefit from unlimited free 1-2 day express delivery to their homes, free standard delivery, as well as special offers and discounts. In addition, Zalando Plus members are notified before everyone else when sold-out products in their size are back in stock or their favourite items saved in their wishlist are discounted. Finally, members get a faster and more personalized experience when contacting customer care. The program will be expanded to more customers at a later date. 

Riccardo Vola, Director of Southern Europe and Gift Cards at Zalando says, “As one of the biggest fashion markets in Europe, France is important in order for Zalando to achieve the company’s ambition of becoming The Starting Point for Fashion.” He continues: “That is why we have expanded our convenience services for French customers. Whether you shop with us from time to time or do most of your fashion shopping on Zalando, we want to offer an experience that matches your individual needs. With Zalando Plus, we are deepening the relationship with our customers by offering a tailor-made experience based on their needs, making shopping at Zalando effortless.”

Zalando has always focused on providing the best customer experience. In 2008, the company revolutionized online shopping by introducing free delivery and returns up to 100 days. Trying on goods at home from a selection of more than 450,000 fashion items through free shipping and convenient returns has been an integral part of the offering ever since.

In France, Zalando has added exclusive services in order to best meet the requirements of its French consumers. The payment method "Try First, Pay Later" enables customers to try on purchases directly at home and pay only for items they keep, and free mailbox return makes it easy to return items directly in the customer’s own mailbox. With Zalando Plus, French customers get access to an unmatched level of convenience for a promotional yearly membership fee of 9.95 euros.