Beyond Crisis Mode: The Future of Marketing in the Context of Coronavirus
As Zalando Marketing Services (ZMS) turns five, Managing Director Andreas Antrup shares key lessons the marketing industry can take into the future
Three Predictions for the Next Chapter of Influencer Marketing
Stefano Balestra, Director Marketing Strategy & Operations at Zalando Marketing Services (ZMS) and the face behind Zalando’s influencer marketing platform Collabary, shares how brands can nail the three Cs of influencer marketing: credibility, change and customer centricity
New Zalando Outlet to Open in Ulm
With the launch of the tenth store in Germany, Zalando Outlets add Beauty to the existing assortment
Zalando Accelerates Support for Brands and Retailers During Coronavirus Crisis
Immediate solutions to increase liquidity, clear overstock and launch or expand Direct-to-Consumer business with special focus on small to midsize fashion brands
What Zalando Customers Are Buying as They’re Asked to Stay Home
Loungewear, skincare and sports products: we offer a glimpse into how people across all 17 of our markets are buying
“Together I Am Strong”
Zalando’s first campaign to be produced 100% remotely is here to inspire customers to stay active at home
Zalando’s Connected Retail Program Offers Support to Physical Stores
Adjusted terms to ease financial distress and reconnect brands with customers online as brick-and-mortar stores face challenges