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Zalando Invites Brands to Apply for Sustainability Award  

April 12, 2021
Fashion
  • Zalando invites international brands to apply for the second Zalando Sustainability Award at Copenhagen Fashion Week with application deadline of May 4, 2021
  • The Zalando Sustainability Award aims to encourage fashion brands to explore sustainable alternatives and recognizes strategies that contribute to a more sustainable industry
  • The winner will partner with Zalando in developing an exclusive capsule collection exploring innovative sustainability solutions and be awarded 20,000 euros 

BERLIN, APRIL 12 2021 // Zalando, Europe’s leading online platform for fashion and lifestyle, continues its strategic partnership with Copenhagen Fashion Week by opening the application round for the second Zalando Sustainability Award. With the award, Zalando aims to encourage fashion brands to explore sustainable alternatives and recognizes strategies that contribute to a more sustainable industry. The award also plays into Zalando’s sustainability strategy, do.MORE, and is an opportunity for Zalando to leverage its platform to facilitate collaboration across the industry; putting the spotlight on brands that share its vision.

The deadline for brands to apply is May 4, and the winner will be announced on August 13 at Copenhagen Fashion Week 2021. The winning brand will receive a prize of 20,000 euros as well as a partnership with Zalando in developing an exclusive capsule collection.

The collection will explore sustainability solutions in design across materials, production processes, technological solutions, and traceability with the aim to gain learnings that can be shared with the industry. To further support the winning brand in its business growth, Zalando will make the brand available to its more than 38 million active customers across 17 European markets.

Three finalists will be chosen by an international jury consisting of industry thought-leaders, leadership representatives from Zalando, and the Copenhagen Fashion Week show committee on May 27. All three finalists will receive 10,000 euros for production costs and become part of Copenhagen Fashion Week’s show schedule, which will take place on August 10-12. The jury members will closely review each brand’s sustainability strategy, collection, and level of dedication to sustainable advancements and innovation. 

Brands can enter the application round by sending their sustainability strategy and a motivational letter to zsa@zalando.de. 

Read more here.

Zalando SE Boiler Plate EN

About Zalando

Founded in Berlin in 2008, Zalando is Europe’s leading online multi-brand fashion destination. We are building a pan-European ecosystem for fashion and lifestyle e-commerce, along two growth vectors: Business-to-Consumer (B2C) and Business-to-Business (B2B). In B2C, we provide an inspiring, high-quality multi-brand shopping experience for fashion and lifestyle products to nearly 50 million active customers across 25 markets. In B2B, we leverage our logistics infrastructure, software, and service capabilities to support brands and retailers in managing and scaling their entire e-commerce business, both on and off the Zalando platform. Through our ecosystem vision, Zalando aims to enable positive change in the fashion and lifestyle industry.

Copenhagen Fashion Week EN

About Copenhagen Fashion Week:

Regarded as the fifth global fashion week, Copenhagen Fashion Week welcomes leading international press, buyers and industry leaders across their global network to four days of shows, presentations, installations and events alongside the trade show CIFF. Sustainability is the core focus for Copenhagen Fashion Week, striving towards making substantial changes to inspire and encourage the industry to accelerate their sustainability efforts. In January 2020, Copenhagen Fashion Week unveiled an ambitious three-year Sustainability Action Plan, presenting an innovative system of requirements for brands to be part of the official schedule that was implemented at the AW23 edition of CPHFW. The Action Plan is revised and released every three years, positioning CPHFW as the leading fashion week within the sustainability field.