As Zalando launches its holiday campaign dedicated to human connection, Zalando’s SVP Marketing and Sales, Barbara Daliri, shares her tips for building deeper connections between brands and customers

As Zalando Marketing Services (ZMS) turns five, Managing Director Andreas Antrup shares key lessons the marketing industry can take into the future

Stefano Balestra, Director Marketing Strategy & Operations at Zalando Marketing Services (ZMS) and the face behind Zalando’s influencer marketing platform Collabary, shares how brands can nail the three Cs of influencer marketing: credibility, change and customer centricity