Fans of KARL LAGERFELD’s iconic aesthetic can enjoy a new collection exclusive to the Zalando Fashion Store from July 11. The collection, which combines KARL LAGERFELD’s trademark sophistication with a contemporary streetwear influence includes a range of apparel and accessories. The exclusive designs for Zalando continues a trend of powerful collaborations.
Launching in cooperation with Zalando Media Solutions, the campaign features influencer and model, Mandy Bork, whose dedicated Instagram fanbase of 89,000 will be thrilled to see the Germany’s Next Top Model star in this exclusive collection.
Sporty, high neck bomber jackets, sweatshirts and t-shirts play with KARL LAGERFELD’s well-known black and white palette, infusing red and pink tones, and topped off with signature “KARL” logo graphics.
Complementing the collection is a range of bags, including a tote, backpack and bum bag; each piece finished with attention-grabbing logo tape.
The exclusive KARL LAGERFELD collection at Zalando promises to further enrich our considerable premium selection; offering the most relevant and fashion-forward assortment to our 23 million plus customers across 17 markets.
Photographer: Damien Vignaux
Styling: Viviane Hausstein
Hair & Makeup: Annika Noak
Creative Direction: Vivian Schwab