Zalando’s spring / summer 2018 digital lookbook offers a carefully curated vision of today’s dominant trends and diverse style codes with global style references from all over the world.
The vision for the season ahead is louche, laid-back, smart and elegant, all at once. It’s all about embracing the wildly eclectic with a distinctly relaxed approach. Rip up the rulebook and follow your own style codes this upcoming season.
Shot in Marseilles, Zalando’s latest lookbook expresses the easy, breezy mood of spring / summer. Think cool-coloured knits worn over sculpted tailoring and a sharp trench coat teamed with wide-leg denim or high-performance, technical sportswear paired with crisp linen. Defy convention and revel in rebellion. The focus here is on fabric and the uid harmony of layering with an off-kilter eye to create totally expressive multi-brand silhouettes.
Set against the peachy backdrop of the French seaside, London-based photographer Mel Bles captures the very best of Zalando’s selection for spring / summer 2018 season, expertly styled by Danielle van Camp.
Zalando’s seasonal edit will be available at zalando.com during the spring / summer season. All visual assets are now available to download from fashionpress.zalando.com.