Zalando Offprice helps partners to clear overstock in the most efficient way and at the same time offers an additional growth engine by giving access to more discount-oriented customer segments than partners will find in the Zalando Fashion Store. Offprice consists of Zalando Lounge, an exclusive members-only shopping club for fashion, beauty lifestyle products, Zalando Outlets and Overstock Management.
For more information, rewatch this webinar on Overstock Management, where the Zalando Offprice leadership explained how the Offprice business model works, what kind of customers particularly shop Offprice, and why Offprice should be an integral part of your digital strategy.